Winners of Material Design Awards 2017 Announced by Google
Google’s Material Design style has been around since 2014. Now three years old, it has changed the way we know Google’s apps and websites to function. Google’s Material Design Awards 2017 honored developers who made the best use of this design style. This design style has redefined the way we know the Android OS to be.
In the most basic of words, Material Design is all about a carded interface, floating buttons and round shapes. However, the look and feel it brings around can be customized to give the users the best of experience. Here’s a look at the four winners in four categories:
Brand Expressiveness: Blinkist
An app known for conveying information quickly – Blinkist holds over 2,000 books and converts them into 15-minute reads. It can even play them over audio. The app makes great use of iconography, typography and motion in design. It is one of the best looking apps in the Google Play Store and quite productive, too! Google also praised the app for a good use of white space. The app won Google’s Material Design Awards 2017 in the category of ‘Brand Expressiveness’
Interaction Design: Eventbrite Organizer
There are thousands of ‘organizer’ apps on the Google Play Store. However, what comprises of a truly good ‘organizer’ app is that it should itself be organized in the first place. Eventbrit Organizer, which comes with one of the best looking UIs, presents the information to the users in a meaningful and productive manner, making sure all the information is accessible at one place.
NPR One won the Material Design Awards 2017 for platform adaptiveness. The app comes with a great UI no matter on which platform you use it. It runs smoothly on your phone, on your car, as well as on your smartwatch! The app is also lauded for it’s organization of stories as well as discovery of new stories.
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Momondo is an app for travel bookings – be it booking flights and hotels or comparing them. However, while the concept is not new, the execution is miles ahead from any other app doing a similar thing. The design of Momondo is literally, next-level when you compare it with other Travel apps. It is one of the best looking apps not just when it comes to travel, but on the entire Google Play Store. Momondo has been rewarded the winner of Material Design Awards 2017 for Innovation.